FeltMeet Felt ↗
An intricate felt world: tiny agents coordinate conversations, context, calendars and an open door across a connected suspended system.

Great recruiting
is felt.

The agentic platform
for recruiting teams.

Agents that take ownership. Candidates who feel the care. Give your team the freedom to build relationships while Felt connects the work, from the first application to the next conversation.

See Felt in action

The difference is felt.

By recruiting teams at

EYRandstadUpworkDow JonesFirst StudentMattress Firm

Alex → Felt / The next chapter

Make hiring more human.
For everyone.

Every candidate deserves a chance to be heard. Every recruiting team deserves time to do its best work. Felt brings agents and people together to make that possible, from a single task to a new way of running recruiting.

A new chapter for Alex.01 / 06
The dimensional, folded felt doorfelt, made from physical wool felt

Felt,
at every step.

Felt is the agentic platform for recruiting teams. It stays with the candidate through screening, interviews, scheduling and what comes next.

01 / 06Proposed brand story

A more human kind of progress

The difference
is felt.

Build the teams that change what’s possible.

A new role can begin a new chapter. The right team can bring an ambitious idea to life.

Choose the work Felt owns: reviewing applications, holding interviews, following up, or coordinating the next conversation. Your team guides the process and makes the hiring decisions. Our team works alongside yours to redesign handoffs, put new ways of working into practice, and build on what’s working.

Your ambition,
put to work.

01

Find potential worth meeting.

Felt reviews applications against your requirements and helps rediscover relevant people in your talent network, with supporting evidence your team can use.

02

Make space for someone’s story.

Felt holds two-way interviews and asks relevant follow-up questions, bringing back a fuller picture of a person’s experience.

03

Put the next step in motion.

Felt follows up for what’s needed, books the next meeting and carries context forward. Our team works with yours to connect those actions around your hiring goals.

Every little piece.
The whole picture.

From a first application to the next conversation, the small things shape the whole experience.

Tiny felt agents coordinate application review, conversation, scheduling and next steps inside one intricate system

Find the possibility

Every application
has a person behind it.

Review applications against your requirements, with evidence your team can understand and use.

Explore Resume Screens ↗

Carry the context

A conversation.
Then a deeper one.

Give candidates room to tell their story. Relevant follow-up questions bring back context that helps your team make the next decision.

Explore AI Interviewer ↗

Make the next step happen

Keep the journey
moving.

Find the time, share the details, and carry the conversation forward. Each handoff arrives with the context your team needs.

Explore Coordinator ↗

How we work together

Great recruiting
teams are felt.

Start with a task. Connect a process. Work with our team to build a new way to run recruiting.

01 / Task

Own a task.

An application reviewed against your requirements. An interview completed. A missing document followed up. Give Felt a defined piece of recruiting work and a clear goal.

Our team helps you choose the right place to start.

02 / Process

Own a process.

Connect interviews, scheduling and follow-through. Felt carries the context into the next step, so the hiring manager starts with the conversation that already happened.

Together, we design the handoffs and help your team put the process into practice.

03 / Operations

Transform recruiting operations.

Work with our team to define what Felt owns, redesign handoffs and shape how your people work alongside it. Build around the hiring outcomes your business needs.

Small felt agents operate linked wheels, context lifts, calendar spaces and a folded bridge toward an open door

Built together

Hiring,
felt by everyone.

A thoughtful candidate experience takes a connected team. Our agents take ownership of the work, and our people work alongside yours to shape the process, connect the handoffs and make the new way of recruiting work for everyone.

Understand the work.Build the process.Support the change.

A little world. Real work.

Small agents.
A world of possibility.

Many capable agents, one connected experience. Explore how the crew brings conversations, context and timing together.

Tiny felt agents connect conversation spaces, application context, calendars and a next-step doorway in an open felt world.
01 / The conversation network

AI Interviewer

A conversation with room to go deeper.

For the candidate
A two-way conversation, with space to explain their experience in their own words.
The work Felt takes on
Ask relevant follow-up questions and bring back the conversation with a transcript and supporting context.
Explore AI Interviewer

Inside the workshop

The conversation network

Zoom in to see the material. Drag or use arrow keys to explore.

100%

A candidate’s journey

Felt, at every step.

Felt stays with the candidate through screening, interviews, scheduling and what comes next, carrying context from one step to the next.

Integrations · Talent Match

An opportunity comes into view.

Carries forwardApplication and role context

Tiny agents connect candidate context with the next opportunity

For the candidate

Apply for a role, or choose to reconnect about a new opportunity.

What Felt does

Work with records in the connected ATS. Talent Match can surface past applicants for a new role.

For the recruiting team

Start with the people and information already in your recruiting system.

Step 1 of 6: Discover / apply
Add optional checks to the journey

Use the checks your process calls for, where enabled for your account. Identity availability needs to be confirmed.

An illustrative workflow. Products, sequence and handoffs depend on your configuration and implementation. Your team makes the hiring decision.

The product family

One platform.
A connected candidate journey.

Connected capabilities support work across the candidate journey. Each product gets its own felt symbol; the resourceful characters belong to the whole brand.

Tactile felt AI Interviewer symbol

AI Interviewer

Conversations that go deeper.

Two-way candidate interviews with follow-up questions and useful context for the recruiting team.

Current product reference
Tactile felt Coordinator symbol

Coordinator

Keep the next step moving.

Scheduling and context-rich handoffs between stages of the hiring journey.

Current product reference
Tactile felt Verify symbol

Verify

Understand application authenticity.

Bring together fraud-risk signals across applicant information for review.

Current product reference
Tactile felt Proctor symbol

Proctor

Keep interview integrity in view.

Surface potential outside assistance and moments that need a person’s attention.

Current product reference
Tactile felt Talent Match symbol

Talent Match

Find possibility in your existing network.

Rediscover past applicants in your ATS and re-engage them for new roles.

Current product reference
Tactile felt Resume Screens symbol

Resume Screens

Start with relevant evidence.

Evaluate resumes against role criteria with explainable scoring.

Current product reference
Tactile felt Recruiter Notetaker symbol

Recruiter Notetaker

Transcribe and summarize an invited human video interview, with context attached to the candidate record.

Alexandria capability reference

Eleven symbols cover the seven published products, Platform and Integrations, plus Tasks and Recruiter Notetaker from Alexandria. Illustration coverage does not change the public navigation or account availability.

The identity

A wordmark you can almost touch.

The original open door is our preferred direction: a simple opening, a folded coral panel, and wool you can almost touch. Beside it, the wordmark keeps its original proportions and raised crossbar.

Dimensional felt open-door symbol with a folded coral doorThe preferred tactile Felt wordmark, with original proportions and texture preserved
Earlier logo explorations 10 studies

Ten identity studies / Plum + coral

The paths we explored.

Six open doors. Four other ideas. Cut, folded and sewn wool, shown beside the wordmark. Open any study to look closer.

01

The open door

A familiar opening, built from thick cut felt and a folded coral panel.

02

The soft arch

A softer threshold, with an open space at the center.

03

The lifted flap

One cut in a felt sheet becomes a new opening.

04

The double opening

Two panels part to make room for what comes next.

05

The layered threshold

Stacked wool edges give the doorway more depth.

06

The ribbon door

A continuous felt frame and a generous open fold.

07

The folded bridge

One piece of felt connects two sides.

08

The joined seam

Different pieces brought together by a few human stitches.

09

The open pocket

A soft place to hold the details that matter.

10

The raised f

The familiar crossbar, physically layered over the stem.

Earlier explorations, kept here for reference. The original simple door remains the preferred direction.

The design system / Proposed direction

Warmth with
a point of view.

One visual language, from a campaign headline to a candidate’s next step. Physical felt brings the character. Type, color and composition make it unmistakably ours.

01 / Typography
Cap heightBaseline

Aa

ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

0123456789 & @ ? !

Make hiring more human.

Display / Bricolage Grotesque / 650

Great recruiting
is felt.

Body / DM Sans / 400

Give candidates room to tell their story. Give recruiting teams time to build the relationships that bring great teams together.

Interface / DM Sans / 600
Your next conversationThursday, 10:30 amChoose a time

A proposed pairing for review. Both fonts are included in this preview so the specimen is consistent across devices. The felt wordmark remains its own physical artwork.

02 / Color with a job to doPlum + coral / Our chosen palette
01Depth

Recognition, confident headlines and the foundation of the world.

02Energy

A small, deliberate moment of contrast. The open door. The next step.

03Warmth

Space to breathe, generous reading surfaces and a warm source of light.

Rich plum gives the brand depth. Bright coral brings energy. Warm ivory keeps the material and the people at the center.

03 / A visual language that holds togetherMaterial · Form · Composition · Motion
Visible wool fibers and layered felt letterforms
Material

Something you
could hold.

Dense, matted wool through every cut edge. Cotton stitches press into cloth. Folded layers and sewn pockets give each object its own construction. A button belongs only where it joins something.

Folded felt open-door symbol
Form

A fold with
a meaning.

The door opens onto opportunity. The raised crossbar gives the wordmark dimension. Form should earn its place in the story.

A contained view of the crew building the candidate journey
Composition

One scene.
One clear idea.

A world built from felt folds, stitched paths and useful little inventions. Each scene has one clear focal action; the crew makes the surroundings work.

Motion

Pull. Connect.
Open.

A small action should make something happen. The thread takes tension, the path settles, a zipper joins the edges, and the cloth-hinged door opens. Give each action anticipation, resistance and a satisfying finish.

See the motion storyboard ↗Production direction. The current scene remains a still illustration.
04 / The human voiceWarm · Specific · Capable

People should feel
the care in the work.

Address a person, explain what happens next, and make the agent’s role clear. Talk about work completed and opportunities opened. Our team is a partner in making change happen.

The belief behind the brand

Because humanity
is felt.

Technology can take on more of the work. The experience should feel more human.

See Felt in action
Messaging roles and additional lines

A language to build on

Felt means something.

Some lines describe the product. Some make the competitive difference tangible. Others explore the broader belief behind the brand.

01Brand-level statement

Great recruiting is felt.

Candidate
02Elevates the recruiting team

Great recruiting teams are felt.

Candidate
03Competitive comparison

The difference is felt.

Endorsed for this role
04With the candidate throughout their journey

Felt, at every step.

Endorsed product message
05Campaign or brand philosophy

Felt, not filtered.

Candidate
06Shared experience across teams and candidates

Hiring, felt by everyone.

Candidate
07A philosophy of human treatment

People are felt, not processed.

Candidate

The human language describes experience and treatment. Relevant evidence and human judgment still guide assessment and hiring decisions.

The voice in the work

Helpful. Specific.
Clear about what comes next.

The warmth should be felt in everyday language too. These examples are illustrative copy for review, not live product messages.

Candidate invitation

A conversation about your next role.

Hi [First name], [Company] would like to invite you to an interview for [Role]. I’m an AI agent from Felt. I’ll guide the conversation and help you understand what comes next.

Rescheduling

Let’s find a time that works.

Choose a new interview time that works for you. Once it’s confirmed, we’ll send the updated details.

Recruiter handoff

Ready for your review.

The interview is complete. Review the summary, supporting responses and any items flagged for your attention before choosing the next step.

Decisions for this review

A direction taking shape.

Keep the useful work and the human warmth. Use this page to decide how they should look and sound.

01 / ColorPlum and coral.The chosen color direction.02 / WorldA world that works together.An open folded horizon. Intricate systems. Tiny agents working in concert.03 / WordmarkThe original open door.The simple folded door and original wordmark are the preferred direction.

A connected candidate journey.

One platform. A world of possibility.Explore the whole platform ↗